ASUC Student Union Enhancement Fund Booklet

UC Berkeley Student Affairs Philanthropy Department

The goal of this booklet was to showcase the building spaces in a sophisticated way to potential donors. I didn’t want to do a traditional brochure and created an unconventional booklet instead that still displayed the information in an easy to navigate way. I chose Neenah Starwhite Flash paper that had a hint of shine to it to make it appear more upscale.